China Mobile launches OPhone smartphone platform

China Mobile today teamed up with Lenovo, LG, Dopod, Dell and other mobile phone manufacturers to launch more than a dozen mobile phones with built-in OPHONE operating system. This is the first smart phone developed by telecom operators. Mobile operating system, based on Google's Android platform. The reporter saw that the appearance of OPHONE and IPHONE is very similar. Many of China Mobile's services such as Fetion, mobile phone mailbox and mobile TV are pre-loaded into the mobile phone. The person in charge of China Mobile said that the current price of smart phones is relatively high. China Mobile will provide subsidies to consumers who purchase OPHONE according to different models to significantly reduce the price of OPhone.

Within two weeks, China Mobile has launched the mobile application mall Mobile Market (MM) and the OPhone smartphone platform. Wang Jianzhou, president of China Mobile, pointed out that OPhone will promote and develop synergistically with MM. MM provides applications and digital products for various mobile operating systems, while OPhone is one of MM's most important hosting platforms.

OPhone has been researched and developed by China Mobile Research Institute for more than two years. Huang Xiaoqing, Dean of China Mobile Research Institute, introduced the R&D ideas. The OPhone itself has a built-in business centered on user experience, and OPhone is a user experience. In addition to the products combined with the function, the two words that China Mobile describes the most for OPhone are “open”.

Open OPhone

Since China Mobile launched the OPhone platform, China Mobile’s future customized mobile phones may be tilted to OPhone to some extent, but China Mobile’s president Wang Jianzhou Do not think so.

 The OPhone released by China Mobile does not affect the opening of China Mobile. First, OPhone itself is open, and every specific participant can open to participate. Second, China Mobile encourages everyone to use the OMS operating system based on the OPhone platform. It also supports everyone to continue to use the Windows Mobile operating system and the Symbian operating system. However, we believe that OPhone is more suitable for China Mobile customers. & rdquo;

Wang Jianzhou also talked about the significance of the OPhone platform for TD-SCDMA. "In particular, TD-SCDMA mobile phone development, we are very lack of operating system platform with integrated applications, and OPhone is such a platform. It can further accelerate the promotion of smartphones and greatly reduce costs. ”

In the past two years of China Mobile's OPhone development process, openness is always the principle. & ldquo; First of all, we do not set obstacles for anyone, any manufacturer. & rdquo; Huang Xiaoqing said, "Secondly, we must cooperate with the world's top manufacturers or partners." The top ten mobile phone manufacturers in the world, the top ten mobile phone manufacturers in China, we all work hard to cooperate with them. ”

For the future development of OPhone, attracting the participation of other operating systems at home and abroad has become the direction. China Mobile said it will have a complete set of programs and designs to support other operating systems. “For example, our mobile application store is open, and our mobile Widget platform is also open to various systems. Our next game platform is also open to all smart operating systems. & rdquo; Huang Xiaoqing said. “Open” can even be said to be the key word for China Mobile.

An OPhone Story

Before explaining to everyone the long-standing idea of ​​OPhone, Wang Jianzhou also told a story about OPhone. How does PC maker Dell get along with OPhone.

During the Olympics last year, Dell Chairman of the Board of Directors Michael. Dell and Wang Jianzhou had a meeting in China Mobile. “Michael. Dell said that Internet companies have to enter the mobile phone field. They also feel that it is time to do mobile phones. I said that we are very welcome. This is a good time to enter. & rdquo; Wang Jianzhou said.

Two people met again in the Davos forum in January this year, Michael. There is still no movement in Dell's mobile phone. “May this year, Michael. Dell came to my office again. He brought in two products, the first is the netbook, and the second is the OPhone phone. & rdquo;

Wang Jianzhou used this story to interpret the charm of OPhone. Huang Xiaoqing later said that there will be seven OPhone products to be launched soon. “In fact, the number of OPhone companies has far exceeded 20, and there are still many products that have not been launched, because each company has its own policies. China Mobile is also not convenient to tell their names. ”

No one can predict how many vendors OPhone will absorb, but in just three months, the OPhone platform has attracted more than 8,000 developers. “China Mobile has done it on OPhone, and individual manufacturers can do it, but he has to pay a lot of cost and price. From this perspective, China Mobile has launched a highly integrated solution. For chip manufacturers and mobile phone manufacturers, China Mobile has provided very good conditions for promoting smartphones. ”Wang Jianzhou said