Foreign media published an analysis article today, pointing out that Microsoft announced on Friday that it will allow major PC makers to extend the deadline for pre-installing Windows XP operating systems on new machines for another six months. Although this has no effect on large enterprise users (these users use volume licenses), extending the XP sales period again shows that the Microsoft Vista operating system is indeed a failure product. In July this year, Forrester analyst Thomas Mendel pointed out in a report that during the first half of this year, 87.1% of large enterprise users worldwide still use Microsoft Windows XP operating system, and the corresponding ratio using Vista is only 8.8. %. The report also believes that Microsoft's current status is like the "new cola" beverage, and enterprise users need a certain amount of time to adapt to Vista. Analysts have pointed out that Microsoft has significantly accelerated the development of Windows 7 for the next-generation operating system, as Vista has not achieved market success. If it goes well, Windows 7 is expected to be officially launched in 2010. The survey results of some market research companies have shown that many enterprise users are not optimistic about Vista. In the future, when operating system upgrades, these enterprises will skip Vista and upgrade directly to Windows 7. In general, at least the following five reasons lead to Vista's current failure: Reason 5: Apple ads have devalued Vista. For Microsoft's Vista, Apple has released the famous "I am a Mac" ad. The ad gives the impression that Vista has many technical vulnerabilities and is very poorly usable. Although Microsoft has recently launched a counterattack against Apple’s ad, it’s too late for Microsoft to do so, and Vista’s brand image has been damaged. Reason 4: XP is too popular. Windows XP was released in 2001. At that time, there were about 600 million computers worldwide, and more than 80% used Windows operating systems. According to data released by market research firm IDC at the time, these Windows users could be divided into two major parts: Windows 95/98 and Windows NT/2000, with a ratio of 65% and 26% respectively. The purpose of Microsoft's release of XP is to allow both Windows 9X and NT users to switch to XP. After Microsoft's painstaking efforts, the company finally achieved this goal. By 2008, the total number of PCs in use worldwide has reached 1.1 billion units, 70% of which are running Windows XP operating systems, which means that nearly 800 million PCs worldwide are using XP. This fully demonstrates that XP has become the most widely used operating system ever. Because XP has been “into the hearts of the people”, for most ordinary users, they are difficult to adapt to new products. For business users, they also have to consider the compatibility of new products with specific applications, so they will be extra cautious when upgrading Vista. The industry also pointed out that in the next year or two, the market share of Windows XP will actually show an increasing trend. The reason is simple: Vista has high requirements for hardware configuration, and a large number of ultra-low-cost notebooks and netbooks (Netbooks) will be welcomed by consumers, and the hardware configuration of these products is not high, and running XP is most suitable. Reason 3: Vista is huge and slow. For many years, people in the industry have said that Microsoft products have a common problem, that is, the size of their operating systems will be "increasing." This drawback was finally fully reflected in Vista. When XP was just released, there were 35 million lines of code. After several upgrades, the total amount of XP code has reached 40 million lines. The total amount of Vista's code is more than 50 million lines. It is because Vista is too large that it runs too slowly. For computer users, if Vista is not as fast as XP, they will naturally choose XP. Reason 2: Vista conflicts with its established business model In fact, when Microsoft released Windows XP in 2001, it was to change the market model of its operating system products. Because of this, when the company released XP, it no longer used its Windows 95, 98 and 2000 naming, but instead used the "XP" naming. The name comes from the second and third letters of the English word "experience". The main reason for Microsoft XP to change the naming tradition is that if Windows users can pay the annual fee, Microsoft will provide users with various product upgrade services every year, so that users can get a better product experience (eXPerIEnce). Each year, Windows users are provided with various upgrade products and services, which is the actual purpose of Microsoft's naming XP. The problem is that Microsoft is still not able to implement the model well. As a result, Microsoft decided to launch the new Vista operating system, which is equivalent to returning to the old path of Windows 98 release mode. However, the current IT industry landscape is very different from that of 10 years, and Vista will naturally not be welcomed. Reason one: There is a serious compatibility problem. One of the important reasons why Windows XP has been welcomed by the market is its hardware, software and driver compatibility. However, when it released Vista, Microsoft seems to have forgotten the significant role of compatibility for users. It is precisely because of a large number of hardware and software compatibility issues that a large number of enterprise users are very reluctant to upgrade to Vista. Conclusion: For now, most enterprise users can't find a valid reason to upgrade to Vista immediately. They think XP has been able to meet various business processing requirements. Perhaps Microsoft should abandon the business model of releasing the new operating system every 3 to 5 years, and only focus on one operating system, and then periodically release the upgrade installation package for the product.