This article is driven by the source
When Microsoft started building the next generation of Windows operating system (Windows 9 or Threshold), it means that Windows 8 will soon be forgotten by users, or that Microsoft wants users to forget it. . Obviously, the business giants are also afraid of being “slightly short” and don’t want users to remember the failed products they launched. For example, IBM never talks about PCjr or OS/2, Apple chooses to forget the Performa computer, and Coca-Cola will not talk about it anymore. Failed new taste cola. Obviously, the future is always good, and Windows 8 really makes Microsoft "very hurt".
Another "Vista"
Vista was rated " Microsoft's most failed operating system", almost reaching the level of "crossing the street". When Microsoft introduced Windows 7, it used public relations to limit the word "Vista"; it appeared in press releases, communication media, investors, partners and consumers. Obviously, this bad product has become a shame for Microsoft.
With the release and launch of Windows 8, we saw the frequency of the word "Windows 8" in Microsoft's official press conferences and events, so that the recent second quarter 2014 earnings report At the meeting, CEO Nadella only quoted "Windows 8.1" twice, and also used the past tense. One of them is “We released the Windows 8.1 Update in April this year to comfort corporate users. ”
Obviously, Windows 8 bears the dream of Microsoft to develop mobile platforms, but ultimately it is difficult to do so. The market share of its smartphones and tablets has fallen sharply behind Apple and Google, and the growth momentum is slow. The sales of Windows 8 itself are now doubling behind the previous Windows 7 and only slightly higher than Vista.
It's time to end Windows 8
Although Windows 8 has basically been sentenced to “death penalty”, as a responsible company, finishing work is still necessary. According to the news, Microsoft is very likely to release Windows 8.1 Update 2 on August 12.
After Windows 8.1 Update 2, Microsoft is likely to speed up the launch of Windows 9, just like Windows 7 after Vista, consumers tend to be more tolerant after enduring a bad operating system. , thus bringing more space to the new system.
Referring to the previous year after the launch of Windows 7, the market share of Windows 8 (8.1) in 2015 may eventually fall below 10%. If you want to achieve your goals faster, it might be a good idea to upgrade Windows 9 for free, but you are not sure if Microsoft will be so generous.
All in all, under the guidance of the new CEO and "One Windows" strategy, Microsoft is expected to achieve some changes in the third and fourth quarters of this year, one of which is to get rid of Windows 8 and negative word of mouth as soon as possible, to regain consumer Affirmation and investor confidence.
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