Wall Street Journal: Windows 9 needs to repair the relationship with big company technology buyers if you want to succeed

Beijing time on September 30th news, today, Microsoft will disclose some details of the next version of the Windows system, so that the industry sneak peek. The Wall Street Journal wrote on Monday that the so-called Windows 9, the product that has not yet officially announced its name, wants to succeed and continue to write the glory of the Microsoft Empire. The primary task facing Microsoft is how to repair the relationship with big company technology buyers. .

Microsoft will hold a media conference in San Francisco today, when it will introduce the latest operating system to the technology departments of large companies and enterprises. However, for Microsoft, their promotion activities may face difficulties, because these invited large companies and large enterprises are still vigilant and wait-and-see for the Windows 8 system that has been on the market for two years.

The design of Windows 8 is aimed at tablets and traditional PC users who use touch screens. Some internal employees complained that the system is not suitable for use in a computer keyboard and mouse environment. Of course, Microsoft later updated Windows 8 to make it more suitable for the habits of corporate employees, and Microsoft promised to develop more friendly features for corporate employees.

Despite this, there are still a large number of users sticking to the old version of Windows. According to data provided by market research firm Forrester Research, only 20% of company employees' PCs deploy Windows 8. This means that if Microsoft wants to move more users to the latest operating system, it needs to attract large companies and large enterprise users to actively participate.

Forrester analyst David · David Johnson said in a statement on Monday: "Before becoming a crisis, Microsoft needs to give companies a way to move them to a new version of the operating system." reason. & rdquo;

At least for now, not many people know about the new Windows 9 system, let alone its official name, features and when it will go on sale.

Last Friday, Microsoft Windows business executive Terry · Terry Myerson released two photos to respond to media speculation about Microsoft's new Windows system name. In the photo, Myerson stood in front of a large monitor showing the "Windows" logo and name, but his body blocked the product name. In the picture, Myerson puts his finger on his lips and makes a “secure” gesture.

One of the biggest problems facing Microsoft is whether the company can make major changes to the sales and distribution of future Windows products. Consumers are used to making annual upgrades to their iPhones, Android devices, and Apple computers. Market watchers are currently hotly discussing: Microsoft will soon be able to change the Windows upgrade strategy, including the upgrade schedule will become more frequent, and may also take the free route.

The above is why Windows 9 wants to lobby for big companies if you want to succeed. Thank you for reading. I hope to help you. Please continue to pay attention to this. We will try to share more excellent articles.