Computer Store News: According to foreign media reports, market research firm Moor Insights & Strategy Strategy analyst Patrick & Middot; Patrick Moorhead (Patrick Moorhead) today pointed out that to improve the competitiveness of iOS and Android in the tablet market Microsoft urgently needs to fix the problems in the Windows 8 application ecosystem.
However, the problems of the Win8 application ecosystem chain cannot be solved in the short term. Moore Sid said, "Windows 8 does not support most excellent applications already & lsquo; notoriously & rsquo;. ” Even though Windows 8 has a must-have application, the infamous lack of good apps is still lingering, and changing consumer awareness is not a one-off event. Microsoft MVP (Most Valuable Professional), user interface development tool vendor Infragistics product manager Nick · Nick Landry lists a list of must-have apps based on the 100 most popular iOS apps, then with Google Play, Windows Store and Windows Phone Store are compared. Of the 100 apps listed in Landry, there are only 54 in the Windows Store, just over half. Landry said, “For a new platform that has been around for a year, the total number of applications has reached 100,000, and 54 of the 100 most popular applications are a good result. & rdquo; Moorish has different views on this, "Windows 8 is not less than a year, but nearly two years." "Morsey believes that Windows 8 was released in September 2011, when Microsoft released a preview version of Windows 8 at the BUILD Developer Conference. Moorheid pointed out that Landry's figures highlight the challenges that Windows 8 faces in terms of applications. Windows 8 does not yet support Facebook, the largest social networking application, the first major paid content application, HBO GO, and the first major sports application, Watch ESPN. Over the past year or so, I have been calling on Microsoft to support these applications, but they still have not landed on the Windows 8 platform. ” Although Facebook has not yet logged into Windows 8 and Windows RT, Microsoft said in June that Facebook is committed to developing an application for the Windows platform. But Microsoft CEO Steve & Middot; Steve Ballmer did not disclose the timeline for Facebook's application of the Windows platform. Moore Side pointed out that if Microsoft wants to compete with Android and iOS, a comparable application is required, "If there is a platform other than Windows, consumers will try to mitigate their risk". If it is not comparable to other platforms in terms of applications, consumers will say no to Windows 8 and RT. “This is not a digital game. For users who like HBO programs, the bank used does not support Windows users. What kind of games will they make? Select ”? Before solving the problem of insufficient application, Microsoft could not change the consumer's understanding of it —— its ecological chain is flawed, and the fact that it can not provide the most popular software. Moore Sid said, “Looking at the history of Android, we can see that although Android has experienced rapid growth in applications over the past two years, it is still considered to lack sufficient applications. ” Of the 100 apps listed in Landry, there are 95 on the Android platform. Moore Side is not sure that Windows 8.1 is attractive enough to attract missing apps to the Windows Store this year, convincing consumers that Microsoft Windows tablets will usher in the second spring. So far, the tablet strategy has not brought huge returns to Microsoft, but has made some progress. Market research firm IDC estimates that Microsoft and OEM partners sold about 2 million Windows tablets in the second quarter, up 11% from the first quarter. Windows’ share of the tablet market increased from 3.7% in the first quarter to 4.5%.
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