Microsoft Win8 has not failed

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According to an analysis published on the eWeek website, various sources pointed out that the initial sales of devices running the Windows 8 operating system were not too hot. However, many factors indicate that sales of Windows 8 products are quite different from Windows 7 and previous versions of Windows.

Windows 8 has been on the market for nearly a month, and many industry observers believe that Windows 8 is almost a big failure. However, there is still reason to believe that this new operating system will soon be attractive.

NetApplications statistics show that desktop PCs running Windows 8 are growing at a 1% market share. The statistical market share of Windows 8 tablets is zero. However, this statistic is the week ending November 11. Windows 8 was only available for 18 days at the time. According to data from market research firm Forrester Research, Windows 8 is used in the enterprise for the same period of time as half of that after Windows 7 was introduced in 2009. However, many companies are still in the midst of a busy transition from Windows XP to Windows 7.

However, the story is not over yet. Here are five reasons why Windows 8 has not failed.

1. Microsoft is just starting to fight

Advertising Age website reports that Microsoft will invest $1 billion for Windows 8 ad. If you watch TV later, you will find that Windows 8 ads are overwhelming and seem to be running for president. Microsoft will also invest heavily in Windows Phone 8 ads. Black Friday has not arrived yet, and people have clearly felt that Windows 8 will sell well in the new year.

2. Windows 8 devices will be available in large numbers

A financial analyst said after talking with Asian suppliers that after a large number of orders after the launch of Windows 8, the production of Windows 8 devices will Slow growth in the second half of next year. Gartner Research predicts that Windows 8 devices will ship 3.8 million units by the end of 2012, and shipments will increase to 21 million units by the end of 2013.

Gartner and other analysts point out that enterprise applications with Windows 8 will be cautious. Many companies are still in the midst of a transition from Windows XP to Windows 7. They must conduct a comprehensive assessment before implementing another transition. Although market research firm Forrester analyst David · David Johnson said the survey showed that only 4% of companies will have Win8 in the next 12 months, but corporate IT trends using their own devices in the workplace Will generate positive marketing for Windows 8 applications in the enterprise.

3. Adapting to the new user interface

Microsoft is definitely going to do some work to educate consumers on how to use this new Windows 8 user interface. The interface of tiled images on Windows desktop images and the lack of familiar start buttons will be confusing for many people. Forrester's Johnson said that the company's transition from Win7 to Windows 8 user interface requires additional training and technical support overhead. However, Microsoft is betting on this new user interface and expects Windows 8 applications to be built up as Windows 8 will include Office suite software, enhanced security and management capabilities. As time goes by, people will adapt to Windows 8.

4. Windows 8 Professional will be released

The first devices listed are devices running the Windows RT operating system. Windows RT is for machines running ARM processors. The Windows 8 Professional for computers running Intel X86 processors will be available in late January. Windows 8 Professional is for businesses that already have x86 machines installed.

5. Microsoft will decide success or failure

2012 is a busy year for Microsoft to innovate and launch products, launching Windows Server 2012, Office 2013, Office 365, Windows 8, Windows Phone 88 and other software and Surface tablet. According to NetApplications, Windows still accounts for 92% of the total desktop operating system market share. Although Windows currently accounts for only 1% of the mobile and tablet market share, far behind Apple's iOS (60%) and Google Android (27%), Windows' market share will certainly grow. A year from now will be a better milestone in judging the success and failure of Windows 8.