Apple CEO Cook: Windows 8 integration strategy is difficult to succeed

April 26 news, at the recent Apple investor conference, was Citigroup analyst Richard · Gardner (Richard Gardner) asked if Apple would eventually integrate the iPad and iPad and MacBook Air into a single computing device that would make the tablet portable, while having a keyboard and a complete desktop operating system, Cook replied This is not a good idea. He pointed out: "It takes a lot of work to combine PC and tablet experience, especially on PC-based platforms, in part because Windows 8 is also a touch-based operating system. Let's talk about it. Why don't you think that the PC, Ultrabook and Tablet PC market will be integrated?





































The strategy of other hybrid devices will be successful and will be compared to a refrigerator with an oven function.

According to Sina Technology’s early reports, Cook further pointed out: “Everything can be forced into one. The problem is that these products will be compromised; and when you start to compromise, the end result is that everyone will not be happy. & rdquo; He said, for example: "You can combine the oven and the refrigerator, but you know, this is probably not going to satisfy the user." ”

Since the release of the first iPad in early 2010, Apple’s intent has been to create unique products using iOS and OS X, and this is also a testament to Cook’s remarks. Although Cook pointed out that the two platforms are free to borrow each other's features, such as information, reminders, game centers and the upcoming release of the notification center features in the OS X Mountain Lion system, but from tablets and notebooks In terms of the constituent elements, the two products cannot be integrated in a short period of time because their practical uses are quite different.

Cook also said: "We believe that the tablet market has huge potential. "He pointed out that from the widespread use of the iPad during internal testing, Apple recognized this before the launch of the tablet." “The iPad has been successful, not only in the consumer market, but also in the education and corporate sectors; to some extent, it is now everywhere. & rdquo;

Cook also said: "In the situation that the ecosystem is getting better and better, and we are working hard to make good products, I think the tablet market has unlimited prospects. "Current said that in the first two years of Apple's iPad launch, the tablet has reached 67 million units; compared with 24 years, the company has spent 24 years. Only after selling the same number of Macs, sold the same number of iPods in 5 years and sold the same number of iPhones in 3 years.